Ashok Das

Ashok Das

Feb 18, 2017

Group 6 Copy 56
2

Next steps

It has now been a month since you—my generous backers—made this project’s challenge successful. This is not a lab report per se, rather an update on how the project will proceed. It will happen over the next year. I am planning to conduct the field research component late in the summer (July-August) of 2017. Over the next few months, I will refine the research design further, prepare the necessary research instruments and groundwork for scheduling field research, and dispense with other research related formalities. Recently, I shared my plans, etc., with one of the founders of Experiment.com who was visiting Honolulu. Also, I am happy to have already been approached by other researchers (some who are backers) interested in collaboratively investigating GO-JEK; some others who have volunteered their expertise for analyzing data; and other parties (such as civil society organizations) that have offered to help with fieldwork. I will also contact representatives of GO-JEK in this regard. So, the prospects are quite exciting. I will keep you posted. Once again, a BIG THANK YOU for your trust in me and this project to study an expanding phenomenon with socially transformative potential.

 

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About This Project

GO-JEK is a transportation service innovation that today is arguably Indonesia’s leading startup. Its inspiration was the humble ojek—the single passenger motorcycle taxi. Having rapidly diversified to also delivering various services, its proclaimed motto is “speed, innovation, and social impact.” I will explore GO-JEK's social impacts—livelihood security, access to services, social status—on its mostly low-income drivers in the city of Surabaya.

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